Effective Date: 1/18/13
Welcome to Vū! Vū is a recommendation and social networking service that delivers personalized content and recommendations based on your preferences and activity on participating web sites, applications and mobile devices, as well as social networking site(s) such (e.g., Facebook®, Twitter®, Google+® and LinkedIn®) (the “Services”).
Vū, and the website www.myvu.com (“Site”), is owned and operated by Vu Digital, LLC (“Vū,” “we,” “us,” “our”). This privacy statement describes how the information you provide us is used and collected, as well as the choices available to you regarding use of your personal information.
Collection and Use Of Information
We may collect the following personal information from you:
Personally identifiable information. Personally Identifiable Information is information that could be used to determine your identity (e.g., your name or email address). When you register for Vū, you will create a login in which we ask for your email address and password, or you may do so by signing on through a third-party service, as described below. Your username for a third-party service account may also be considered personally identifiable information. You may also provide contact information such as your mailing address or phone number.
We also collect the following information from you:
Information you provide by virtue of your use of Vū. When you are logged in to the Vū product, we automatically collect general log data information, like your IP address, your interactions with Vū and with third-party sites with the Vū product, and your geographic region. We also may collect demographic information such as age, education, gender, and zip code. You will also provide information to us regarding topics of interest to you by simply clicking on the content that interests you on Vū. The more you use the Vū product, the more we learn about your preferences and the type of content you like to see.
Information you choose to provide Vū. You may also choose to complete your Vū profile and provide us additional information from time to time regarding your interests and preferences.
Information from third-party services you link to Vū. You may choose to register for Vū by signing on through a third party service such as Facebook®, Twitter®, LinkedIn® and/or Google+®. You may also choose to connect your Vū online profile to one or more these third party services. By connecting to Vū with a third-party service, you give us permission to authenticate your identity, access and use your information from that service to the extent permitted by that service, and to store your log-in credentials for that service. These services may give you the option to post information about your use of Vū to your profile page to share with others within your network.
Location Data. If you have enabled the location data detector on your mobile device, we may collect location information from your mobile device so we may tailor the Services provided to your location, if applicable. This information is encrypted in a secure format during transmission. You can disable the sharing of your location data by turning this feature off on your mobile device.
Developers. If you are a Vū Developer, we may collect information about your business such as domain name of your website, RSS feed location(s), company name, company size and business type.
We may use the information to do the following:
- to provide the Services
- to administer your account
- to contact you, whether via email, SMS text message or otherwise
- to improve and personalize your Vū experience
- to provide you access to your Vū account
- to provide personalized advertisements to you (to opt out, click here)
- to send you marketing communications
- to administer contests and sweepstakes you entered, and notify you if you’ve won
- to determine your location or other demographic information
- to conduct research and prepare reports
- to fulfill orders and sent order confirmations
- to respond to customer service requests, questions or other concerns
We will share your personal information as follows:
- when you have provided us consent
- with third party vendors who may assist us in providing the Services (and who have agreed to use your personal information only as necessary to provide these services to us, including but not limited to an email or direct mail provider, or our analytics provider).
- to share statistics with advertisers or Vū Developers (website owners who have installed Vū), such as how many times a link was clicked
- with other companies so that they can market their products or services to you
- if we are required to do so by law or legal authority (such as subpoena or other similar legal process)
- if we in good faith believe that it is necessary to do so in order to comply with legal process or law, government request, to protect and defend our rights or property, its users or the public, or to protect against misuse of our websites, applications or other software
- in the event Vū is acquired or transfers assets to a different company, we will transfer such information to that company.
We also may share information made anonymous for any purpose.
We do not knowingly collect information from children under 13, and prohibit children under 13 from registering for Vū absent parental or guardian consent. If we learn that we have collected private information from a child under the age of 13, we will delete such information. If you believe your child has created an account in violation of this policy, please contact us via one of the methods listed in this Policy and we will assist you.
User Access and Choice
Because Vū personalizes your experiences by your preferences and activity, collection of the information discussed above is integral in providing the services. Therefore, if you do not wish for us to collect or share the information discussed above, you should not access, download or use Vū. If you have already downloaded Vū and would prefer that we not share your information in the ways described in this Policy, you can request the deletion of your Vū account by contacting us here: firstname.lastname@example.org. We will process such requests in a timely manner.
If your personal information changes, you may correct, update, or amend it by making the change on your member information page or by contacting us via one of the methods listed in this Policy.
If you no longer wish to receive emails from us, you may opt out of them by following the unsubscribe features available on emails you receive. If you have received advertisements from our advertising partners or vendors and wish for them to no longer use your information in this way, please contact them directly to opt out.
We will retain your information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
Absent the request and opt-out mechanisms discussed above, you understand that by accessing, downloading or otherwise using Vū, you consent to the collection, use and sharing of your personal information in the manner described above.
You can remove cookies by following directions provided in your Internet browser’s “help” file. If you reject cookies, you may still use our Site or the websites of our partners, but your ability to use some areas may be limited.
As is true of most websites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data.
We use this information to analyze trends, to administer the Site, to track users’ movements around the Site and to gather demographic information about our user base as a whole.
Behavioral Targeting / Re-Targeting
While visiting our Site and using the Vū product, information is collected about your activities through cookies and other technologies. These technologies may be used by us or our third party advertising partners to display advertisements to you that may be relevant to your interests. If you wish to not have the information these technologies collect, as described above, used for the purpose of serving you targeted ads, you may opt-out byclicking here. Please note this does not opt you out of being served advertising. You will continue to receive generic ads.
The security of your personal information is important to us. We follow generally accepted standards to protect the personal information submitted to us, both during transmission and once we receive it. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, we cannot guarantee its absolute security.
TRUSTe Privacy Seal
1018 Highland Colony Parkway, Suite 340, Ridgeland, MS 39157